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Motivated by her personal and professional belief that quality hair styling and care should reflect an equal combination of beauty and science, Giulia Heiman created BE Biotin as a safe and natural hair supplement to help men and women improve the quality and length of their hair, skin and nails. After years of regularly advocating all natural supplements and healthy eating habits, Giulia found that her clients were hungry for an alternative to unattractive drugstore bottles of generic vitamins. What they really wanted was access to a fun, effective, and completely customized version of the same type of product in the salon. After seeing such marked results among her own clients, Giulia became inspired to share BE Biotin with as many people as she could by making it available online, in salons, and retail stores on both coasts. BE Biotin is made in the U.S.A.